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  • 10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More 1
  • 10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More 2
  • 10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More 3
  • 10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More 4
  • 10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More 5

10 Best Shampoos for Blonde Hair UK 2024 | Fudge, Aussie and More

Real, highlighted or coloured, if you notice your blonde or grey hair starting to look dull and brassy or tint to a rusty orange at the roots, you need to buy a shampoo for blonde hair. Also known as purple, violet or silver toning shampoos, they'll give your hair just the treatment it needs and you'll see it become brighter and more natural-looking in no time! 


Before we dive in, let's start with the basics. Like any other shampoo, you should know about the key ingredients and take note of how often it should be used. So, you can walk through our buying guide and we'll hold your hand through every step of the way. Then, you can check out our recommendations from Amazon, eBay, and Boots.

Last updated 27/03/2024

Quick List - Top Shampoos for Blonde Hair

1

Living Proof

Color Care Shampoo
Color Care Shampoo

A Harmless Hydrating Colour Corrector

2

John Frieda

Violet Crush for Blondes
Violet Crush for Blondes

Violet Pigments for Keeping the Brass at Bay

3

Aussie

Blonde Hydration Purple Shampoo
Blonde Hydration Purple Shampoo

An Australian Favourite for Frizzy or Damaged Hair

4

L’Oréal

Blondifier Cool Purple Shampoo for Blonde Hair
Blondifier Cool Purple Shampoo for Blonde Hair

Ideal for Combatting Copper Colourings and the Best Option for Immediate Help!

5

Lee Stafford

Bleach Blondes Purple Reign Toning Shampoo
Bleach Blondes Purple Reign Toning Shampoo

Get Your Blonde Back With This Purple Power Shampoo

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Table of Contents

How to Choose a Shampoo for Blonde Hair in the UK - Buying Guide

Let's get started by taking a look at the best types of shampoos for blonde hair and what makes them so good. We'll run you through the tips and tricks that you need to know in order for you to choose the best product that suits you specifically. 

1

Always Check the Ingredients! Some Additions Could Affect Bleached or Damaged Hair

To make sure that you get the most out of your new favourite hair treatment, take a moment to learn about the ingredients that you should watch out for. Everyone's hair is unique and reacts to things differently which is why you should know if your hair needs a strong conditioner, or a gentle softener. 

Silicone Softens the Hair, but Can Cause Buildup

Silicone Softens the Hair, but Can Cause Buildup

Silicone is a common ingredient used in the making of shampoo. It's a softening agent that has a number of benefits, such as reducing split ends, protecting the hair from dryness, and even adding some volume by lifting locks at the roots. 


However, with these benefits, there's one major disadvantage: silicone is pretty hard to budge. You won't be able to wash it all out with just one shampoo as it's designed to stick around. This means that when you use your shampoo every day or even every other day, you'll start to see a buildup of silicone


Accumulations like this can cause the pores in the scalp to clog, making hair strands dry out and grow very slowly – not great for dyed hair lacking in hydration or thick or curly locks. Plus, the buildup it creates makes it harder for bleach or dye to penetrate the hair, which is similarly bad news for bottle or salon blondes. 

Sulphate Is a Deep Cleanser, Although It Can Often Make Your Hair Brittle

Sulphate Is a Deep Cleanser, Although It Can Often Make Your Hair Brittle

Have you ever had so many shampoo bubbles on your head that you start to develop an Elvis quiff? That's the work of sulphates – they're responsible for the suds. We need bubbly shampoos as the effervescence helps to detach the grime and dead skin cell build-ups from our hair for them to be easily washed away.


The downside is that sulphates can also strip the hair of its natural oils and conditioners which can cause irritation and brittleness. Therefore, if you have dry, dyed, or damaged blonde hair or sensitive skin, you might want to look at a sulphate-free shampoo. 


That said, sulphates can give your hair a deep clean with minimal effort, leaving your locks glossy and radiant. So, unless your hair is very delicate, you may well find sulphate-containing shampoos to be beneficial. 

2

Weekly Treatment or Everyday Washing? Consider How Often the Shampoo Needs to Be Used

Weekly Treatment or Everyday Washing? Consider How Often the Shampoo Needs to Be Used

Hair is delicate so you need to know how to take care of it – yes, even you with the thickest curly locks or a head of blonde hair that's never seen a bleach bottle. If you over-wash your hair, it becomes weak and prone to breakages and split ends. However, if you don't wash it enough, it becomes greasy and its growth is slowed. 


You've got to get it spot on, as well as making sure you use your new product to the best of its abilities. So, pay attention to the usage recommendations of each shampoo to make sure that you don't overwhelm (or underwhelm!) your hair.


Some blonde shampoos are designed simply to replace your usual shampoo, so they're nice and easy to slot into your routine. Others – particularly stronger toning varieties – are designed to be used as a deeper weekly treatment to revive the blonde colouring, so would better suit you if you already have a favourite daily shampoo. 

3

You Can Shop Cruelty-Free for a Shampoo That Doesn't Test on Animals

You Can Shop Cruelty-Free for a Shampoo That Doesn't Test on Animals

If you're concerned about your product being tested on animals, you should shop from cruelty-free brands only. Purple or not, shampoos contain a number of ingredients that need to be tested to clarify their skin-friendliness and effectiveness, but this can be done without harming any animals. 


While this whole list is not solely cruelty-free, we have tried to find the best formulas for everyone. Be sure to check the specification table as you peruse our selection before making your purchase to make sure that it contains everything you want and need.

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Top 10 Best Shampoos for Blonde Hair in the UK

Now, we can finally get to choosing your new shampoo for blonde hair. Remember to take note of the ingredients and you'll be sure to land on a great, reliable product. If you're unsure, just revisit our buying guide for an extra nudge.
Popularity
Products
Image
Click to purchase
Key features
1

Living Proof

Color Care Shampoo

Living Proof Color Care Shampoo 1

A Harmless Hydrating Colour Corrector

2

John Frieda

Violet Crush for Blondes

John Frieda  Violet Crush for Blondes 1

Violet Pigments for Keeping the Brass at Bay

3

Aussie

Blonde Hydration Purple Shampoo

Aussie Blonde Hydration Purple Shampoo 1

An Australian Favourite for Frizzy or Damaged Hair

4

L’Oréal

Blondifier Cool Purple Shampoo for Blonde Hair

L’Oréal Blondifier Cool Purple Shampoo for Blonde Hair 1

Ideal for Combatting Copper Colourings and the Best Option for Immediate Help!

5

Lee Stafford

Bleach Blondes Purple Reign Toning Shampoo

Lee Stafford Bleach Blondes Purple Reign Toning Shampoo 1

Get Your Blonde Back With This Purple Power Shampoo

6

OGX

Hydrate and Tone Reviving + Lavender Luminescent Platinum Shampoo

OGX Hydrate and Tone Reviving + Lavender Luminescent Platinum Shampoo 1

A Gorgeously-Scented Shampoo for Tired Platinum Hair

7

Fanola

No Yellow Shampoo

Fanola No Yellow Shampoo  1

Violet Shampoo for Grey or Super-Lightened Blondes

8

Fudge

Professional Purple Toning Shampoo

Fudge Professional Purple Toning Shampoo 1

A Strong, No-Nonsense Purple Shampoo in a Salon Size

9

L'Oreal

Elvive Colour Protect Anti-Brassiness Purple Shampoo

L'Oreal Elvive Colour Protect Anti-Brassiness Purple Shampoo 1

The Most Affordable Option of All

10

Philip Kingsley

Pure Blonde/Silver Brightening Daily Shampoo

Philip Kingsley  Pure Blonde/Silver Brightening Daily Shampoo 1

A Small Yet Powerful Bottle

If you don't see the product you're looking for, you can request that it be listed.
No.1

Living Proof
Color Care Shampoo

Color Care Shampoo 1
Source:amazon.co.uk
Reference price
£23.76
High Mid
Reference price
£23.76
High Mid

A Harmless Hydrating Colour Corrector

This sulphate-free, silicone-free, cruelty-free shampoo is going to be your new favourite hair product. It gently cleans, nourishes, and protects your blonde hair from the adverse effects of UV rays and harsh water, be that from a hard water area or your weekly swim. 


This formula contains a long-lasting conditioner which reduces the pulls and snaps that can occur when brushing wet hair which is ideal for those with curly or damaged locks. For soft hair and the most vibrant blonde colour restoration, this is the bottle you're looking for. 

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No.2

John Frieda
Violet Crush for Blondes

Violet Crush for Blondes 1
Source:amazon.co.uk
Reference price
£3.99
Low Mid

Violet Pigments for Keeping the Brass at Bay

To specifically eliminate brassy and yellow tones, this colour-correcting violet shampoo restores the blonde back to salon standards. It also contains lots of moisturising ingredients that bring down the frizziness and help to control your hair, even on the wildest of days. 


You can use this shampoo up to three times a week, depending on the state that your hair is in and whether or not it needs a boost of blonde. This is a great quality product that's extremely popular in the UK, and it's affordable too! 

No.3

Aussie
Blonde Hydration Purple Shampoo

Blonde Hydration Purple Shampoo 1
Source:amazon.co.uk
Reference price
£5.99
Low Mid

An Australian Favourite for Frizzy or Damaged Hair

If you're into hair care, you've probably heard of Aussie shampoo. Loved for its strong hydrating properties and ability to stave off the frizz on curly or heat-damaged hair, this Australian cruelty-free shampoo is one that you'll want to try.  


Enriched with hemp seed and wild plum extract, this nutritious shampoo is ideal for strengthening and conditioning dry hair thanks to the hemp seeds' fatty acids. Also, it's kept in a recyclable bottle, so not only is it good for your hair, but it's good for your planet, too. 

No.4

L’Oréal
Blondifier Cool Purple Shampoo for Blonde Hair

Blondifier Cool Purple Shampoo for Blonde Hair 1
Source:amazon.co.uk
Reference price
£9.99
Mid
Reference price
£9.99
Mid

Ideal for Combatting Copper Colourings and the Best Option for Immediate Help!

Great for tackling the tones of the roots, this shampoo will make your dyed blonde locks look completely natural. You can use it daily as you would a normal shampoo, except this formula will take away the brassy, copper hue that's often found a few weeks after a dye session. 


With reports of success after just one wash, this bottle is the go-to for any DIY dye emergency. If you need a very effective toning shampoo for blonde hair, give this one a go! It won't let you down.

No.5

Lee Stafford
Bleach Blondes Purple Reign Toning Shampoo

Reference price
£6.99
Mid

Get Your Blonde Back With This Purple Power Shampoo

Revitalise faded blonde hair with this daily dose of purple power. Not only does it restore and correct colour with its violet pigment, but it also nourishes the hair and skin on your scalp, too. In the formula, you'll find Vitamin B5, soothing chamomile and moringa extracts to ensure that your hair is treated with the care that it craves.


You're supposed to use it as a normal everyday shampoo, but if your hair is in need of a serious colour treatment, you can also leave it on for up to five minutes to see even better results

No.6

OGX
Hydrate and Tone Reviving + Lavender Luminescent Platinum Shampoo

Hydrate and Tone Reviving + Lavender Luminescent Platinum Shampoo 1
Source:amazon.co.uk
Reference price
£4.66
Low Mid
Reference price
£4.66
Low Mid

A Gorgeously-Scented Shampoo for Tired Platinum Hair

With a protective sun filter, calming lavender, and soothing chamomile, this bottle of dreamy shampoo can take your blonde hair to the next level. Particularly effective on platinum blonde hair, this formula revives colour and hydrates the tips and roots, perfect for hair that's frequently dyed


If you've noticed that your hair has become dryer since you dyed it, this bottle of shimmery shampoo will help to restore the lost colour and lock in moisture. It's intended for daily use, so you only need to swap it for your regular shampoo with no extra hassle! 

No.7

Fanola
No Yellow Shampoo

No Yellow Shampoo  1
Source:amazon.co.uk
Reference price
£9.99
Mid
Reference price
£9.99
Mid

Violet Shampoo for Grey or Super-Lightened Blondes

Giving your locks a satin-smooth finish, this violet formula is known for getting rid of unwanted yellow tones in platinum, grey and very light-toned blonde hair. You get a whopping 1000 ml in this bottle at a surprisingly affordable price, so it's a great money saver for students or anyone on a budget. 


This shampoo is not cruelty-free, as it uses silk to help soften your hair so if this is a no-go for you, feel free to check out the other products on our list that you might prefer instead!

No.8

Fudge
Professional Purple Toning Shampoo

Professional Purple Toning Shampoo 1
Source:amazon.co.uk
Reference price
£22.94
High Mid
Reference price
£22.94
High Mid

A Strong, No-Nonsense Purple Shampoo in a Salon Size

In a large salon-sized pump bottle of 1000 ml, this purple shampoo is easy to use and will last a very long time! The formula will deeply cleanse your hair, remove any buildup of dead cells, and treat dryness with the added guarana extract, all while aiding a bright blonde colour restoration. 


What's important to note is that thanks to the harsh ingredients of this shampoo, it's probably better for stronger hair that is not bleach-damaged or brittle. While it does help to strengthen hair follicles over time, you should definitely start out with something more gentle. 

No.9

L'Oreal
Elvive Colour Protect Anti-Brassiness Purple Shampoo

Reference price
£3.32
Low

The Most Affordable Option of All

If your blonde hair has lost the glow, or your highlights aren't doing their job, you need to try this reviving, colour-correcting shampoo. It works best at targeting brassiness in the dye and it starts working after just one use! 


You don't even need to use it every day – just once a week alongside your regular colour-care shampoo will do the trick. Our main concern is that it contains silicone and sulphates which is a combination you should try and avoid if you have delicate or damaged hair, or sensitive skin. 

No.10

Philip Kingsley
Pure Blonde/Silver Brightening Daily Shampoo

Reference price
£19.95
High Mid

A Small Yet Powerful Bottle

This daily blonde restorer is a popular product, especially for John Lewis shoppers! After just one wash, you'll notice glossier, healthier-looking hair and most importantly, a bright blonde glow! Within minutes, it softens blonde hair and lightens the dull, brassy streaks that you want to get rid of. 


Because this is a blonde shampoo with a silver tone, it will work best on darker blonde tones or greys. Just bear in mind that using this regularly could become quite expensive, especially considering that you only get 250 ml in a bottle that's intended to be used almost every day. 

What Is a Purple or Colour-Correcting Shampoo?

What Is a Purple or Colour-Correcting Shampoo?

Your blonde hair can be misbehaving for many reasons out of your control, such as the mineral impurities in your shower water, chlorine in the pool, or even exposure to UV rays, whether that's from sunshine or a tanning bed. And it's not just blondes that have to deal with this issue, as grey or silver hair can be affected, too.


That's where a colour-correcting shampoo, usually using a purple pigment, comes to save the day. Purple and yellow are at the opposite end of the colour wheel, so it makes sense that purple shampoo helps to cancel out the brassy, yellow tones that are often seen in blonde hair, whether natural or dyed.  The temporary purple dye molecules keep the strands lighter, cooler in tone for longer. 

Summary

That's that! You should now be ready to buy your very own bottle of shampoo for blonde hair. You can say 'goodbye' to streaky, dull tinges, and say 'hello' to gorgeous vibrant tones. Hopefully, you've found a product that you love and can't wait to try out! 


Author: Annie Speight

Top 5 Shampoos for Blonde Hair

No. 1: Living ProofColor Care Shampoo

No. 2: John Frieda Violet Crush for Blondes

No. 3: AussieBlonde Hydration Purple Shampoo

No. 4: L’OréalBlondifier Cool Purple Shampoo for Blonde Hair

No. 5: Lee StaffordBleach Blondes Purple Reign Toning Shampoo

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The descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.

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